27 fév

At Design Shanghai to present the new 2019>2021 Collection interpreted by Paola Navone

Abet Laminati is attending Design Shanghai (6-9 March) at the Shanghai Exhibition Centre. The company will be at the New Materials section with a space designed by Paola Navone for a preview of the new 2019>2021 Collection.

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Abet Laminati is attending Design Shanghai for the first time ever, Asia most important design event to take place at the Shanghai Exhibition Centre from 6 to 9 March. The company will present the new 2019>2021 Collection inside the New Materials section, in an imaginative and colorful space designed by its historical art director Paola Navone, where everything is made with laminate, from walls to floors and objects too.
A long bench invites visitors to sit down in front of the exhibiting space to discover the brand’s latest products. Just like a bizarre and immersive theater where surfaces are the main actors, Paola Navone has imagined small settings with different moods, created by combining most of the decors produced by Abet Laminati.  
One set calls to mind the modernist taste for geometric shapes and stylized decoration. Another suggests a natural atmosphere with a fabulous forest upside down realized with some of the textures inspired by natural essences. The third one is a “pop” setting and characterized by the most colorful decors and digital patterns.
An eclectic mise en scene to present all the magic of a material that can be many things, have many lives, tell many stories and perform many creativities inside a setting the can show Abet Laminati wide range of surfaces.