14SEPTEMBRE launches Fashion & Beauty practice, with WSN as first client

Today, 14SEPTEMBRE announces the launch of its dedicated Fashion & Beauty Reputation practice, expanding its strategic reputation advisory offering and reinforcing its long-term commitment to supporting brands in fast-evolving industries.

The practice launches with WSN, organiser of some of the fashion industry's leading trade events, as its first client, supporting media relations across its flagship portfolio, including Who's Next, Premiere Classe, RUN and Jill.

For nearly three decades, 14SEPTEMBRE has worked with the brands, businesses and personalities shaping the worlds of design, architecture, hospitality, gastronomy and lifestyle. The launch of the Fashion & Beauty Reputation practice builds on this experience, extending the agency's expertise into sectors where reputation, communications and cultural influence are increasingly interconnected.

Fashion and beauty are undergoing significant transformation. From generative AI and changing consumer expectations to sustainability, new communications channels and rapidly evolving trends, brands are operating in an environment where reputation is being constantly shaped.

To help meet these challenges, 14SEPTEMBRE will advise established fashion houses and emerging brands on reputation strategy, bringing together media relations, influence, networking, social media, branding and brand experience to support long-term reputation and visibility.

Thomas Renaud-Le Roy joins the agency as Head of PR & Influence to lead the new practice.

Over the past seven years, he has advised fashion brands including S.T. Dupont, AHLEM, Sessùn, The Kooples, Laurence Bras, Molli and Luxottica, following earlier roles at Catherine Miran and Magna Presse. He also brings strong expertise across the beauty sector.

He will work alongside Jean-Albert Herman, a respected consultant whose longstanding experience across the fashion and beauty ecosystems further strengthens the practice's offering. Together, they combine strategic consultancy, creative thinking and sector knowledge to clients looking for an integrated reputation and communications partner.

WSN's appointment as the practice's first client reflects 14SEPTEMBRE's ambition to partner with the organisations shaping the future of fashion and the creative industries.

It also highlights the growing demand for strategic reputation counsel in a sector where media visibility, cultural relevance and industry influence are increasingly interconnected. Through this collaboration, 14SEPTEMBRE will help strengthen WSN's visibility and influence among media, opinion leaders and the wider fashion community.

More than a diversification, the launch of this new practice marks the next stage in 14SEPTEMBRE's development, extending the agency's reputation expertise into fashion and beauty while remaining rooted in the values that have guided the business since its founding: the Beautiful, the Good and the Meaningful.